Tag: marketing

How NOT to use Online Video Marketing for Tourism Regions and the Travel Industry, Expensive Australian Failures.

So how does a tourism region produce a video that rises above the 48 hours of video uploaded to youtube every minute, and harness some of the 3 billion eyeballs watching each day? Australian travel video producer Mark Shea outlines how to run a successful online video campaign using Australian Tourism and Travel examples There […]

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Branded Travel Video Content – The best online marketing solution

Branded content (where the marketing is not “heavy handed” and is “almost a bi-product”) is the most effective form of online marketing according to a October 2010 report by the CMO Council. The future of branded content by goviral in Cannes 2010 Most people are not aware that travel programs on television almost exclusively feature […]

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New Zealand Tourism Video Opportunity

Overlander.tv is currently filming it’s ‘Meet a Local’ series in New Zealand. We will be filming all over New Zealand for the next 6 weeks. An opportunity exists for local tourism businesses or regions, to feature on this successful online channel. To register your interest Contact us Why Video is the best marketing tool online […]

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Online Video Profiles

Our Online Video Profile encompasses a short video (1-3 minute) that allows businesses or regions, to show the online community their unique products, services and attractions. Our profiles are unique in that we have devised a ‘youtube’ friendly format that features owners, staff and customers in our videos. This ‘real’ documentary style format has been […]

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Online Travel Video Production and Advertising Opportunity in Australia

Youtube is the 500 pound Gorilla of online video. So it makes sense that it is also the place to put videos about your tourism business or region. As youtube is owned by google, there is the added bonus that youtube videos rank very highly in google search. Click To Play My time on youtube […]

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