Online Video Solutions for the Travel and Tourism Industry in Australia
Four Million Youtube viewers (and counting) can’t be wrong! Overlander.tv is Australia’s most popular travel video producer and one of youtube’s most popular travel channels‘
Production
Television has gone online and we have blazed the way with regard to developing formats that suit the internet. Contact us to find out how we can help you incorporate online video into your business marketing. We can produce your online video and/or website, and understand how best to market your business, with online syndication across various video channels and Keyword Search Engine Optimization.
Using Online Video to Market your Business or Region
More information about video production and pricing
Online Video Business Profile Service
Advertise with us
Advertise your travel business on overlander.tv or our popular youtube channel. Our location videos team well with local business profiles. We have full demographic information available on our viewership.
Online Tourism Advertising Opportunity
Travel Programming
Acquire our content for television, the web, in-store, in-hotel, in-flight or however you wish to use it.
We audience test our concepts online and they have proven popularity. Stock footage from various travel locations is also available for purchase.
Some of the tourism regions I have done videos for include Visit Grampians and Visit Macarthur
Examples of my business profile videos can be seen at Quiet Man Irish Pub and Grampians Estate Winery
List of some of our clients and media partners
Why Online Video?:
GET FOUND
* YouTube is now the second most popular search engine in the world and is owned by Google, which is the most popular. This means youtube videos are highly placed in google search.
GET RESULTS
* “Streaming video delivers nearly three times higher brand awareness and message association, and more than 100% higher purchase intent and online ad awareness than non-rich media ads.”
* A study of travel related websites found revenue from customers who view videos is twice that of those who do not – driven both by a higher rate of conversion and a higher average booking value.
THE FUTURE IS VIDEO
By 2013, 90% of web traffic will be video.
FIND A BIGGER AUDIENCE
* 62% of adult Internet users surveyed in April 2009 have watched a video on sites like YouTube (up from 33% in 2006). In contrast, 46% of adult Internet users are active on social networking sites, 19% download podcasts, and 11% use sites like Twitter.
