Convergence, whereby the internet can be used on televisions will mean huge changes for the broadcast industry. It means advertiser will finally have all the statistics on hand to see how well television advertising works.
Youtube is currently the biggest ‘television’ station in the the world. Google wants it to stay that way and for good or for bad are making steps towards longer programming. Longer programs look more like television and, more importantly, allow for more advertising.
At overlander.tv we are aware of the changes taking place and, as always, want to remain innovators in the online video arena. So we have decided to list a majority of our travel programs on youtube in their entirety. For now it feels like we are ‘giving them away’ but our motto has always been to adapt to changes in the media landscape early, and we feel this attitude has lead to our continued success as a small boutique production house.
So sit back, pour yourself a cold one, and enjoy taking a visual journey through the countries we have filmed in. And while your at it, have a look at youtube leanback to get an idea where things are heading in the future and how much google know about you from your browsing history.
In this educational video we discuss the important points one must get across when contacting business with regard to the production of an online business profile video.
Working locally with video producer Raj of Ipoh, Malaysia. We assess which local business to approach with regard to producing a business profile video.
A new way to produce online business profile videos, using a tried and tested method – 2minprofile.com
I’ve had great success producing business profile videos for business. Most of the videos I have produced have gone to number one in google search for keywords related to the business featured. Just as important, I believe I have cracked the code with regard to what works online.
A video cannot be too long. I believe 2 minutes is all that is needed. In this two minutes I believe all a business needs to do is differentiate itself from it’s competitors 4 times. That works out to be roughly 30 secs per point. For the video producer, each 30 secs works out to be 6-12 shots, depending on the pace of the video piece.
So essentially a formula can be developed, that allows both video producer and business owner, to know exactly how the end product will look. Here is an example of a business profile video that uses my formula, it is short (approx 2 mins) it is personable (you get to know the owners) and very succinctly, it sums up how the business is different from it’s competitors.
So I have set up 2MINPROFILE which will empower business all over the world to use local video producers to produce online friendly video profiles.
At the moment we are just in beta phase, gathering a list of video producers from around the world interested in being involved in this unique project, and helping them learn the 2minprofile method with a series of free online video tutorials. For the first time, video producers name their price with regard to the going rates in their country and sales are made via one website – 2minprofile.com.
Video has been proven to be the best online marketing tool and we offer business a tried and tested formula to use with regard to their online video marketing.
At the moment we are reaching out to video producers from around the world who wish to be involved in this unique project. Any video producers interested in being involved please send us an email with 2minprofile in the subject.
In this article I wish to discuss the options I am exploring with regard to increasing my revenue from video related activities as I travel the world. My original plan of relying on an increase in youtube adsense income, due to increased video turnout, has not come to fruition. So to keep the travel show on the road, I have to explore other options.
I’ve written a few of these articles now, both on overlander.tv and other travel sites, where I give people advice on how I manage to travel and make money.
It’s funny but whenever I decide to write these articles, I always get chastised by my mother! She can’t understand why, with all the hard work and trial and error I’ve gone through to establish a career in the precarious arena of independent filmmaking, I would want to share my hard won secrets!
But for me, the sites I value the most in my own research, are those that cut the bullshit and are completely honest in their articles. I’d like to mention two that I regularly check up on, will video for food is the best resource for information on the changes in the online video landscape and nerdy nomad offers a great insight into how to make money online as you travel. “and I will try to express myself in some mode of life or art as freely as I can, and as wholly as I can, using for my defence the only arms I allow myself to use . . . silence, exile, and cunning.” James Joyce, in A Portrait of the Artist as a Young Man
So here goes, some brainstorming on the possible directions I may consider in order to keep the overlander boat floating merrily on the seven seas.
* 1. Set up a 2nd youtube channel to increase adsense revenue. Tourism bodies around the world pay big money to promote their countries to the world. Unfortunately many of these campaigns get lost in the pure mass of video being released ever day. My idea is to set up one youtube channel that features all the tourism videos from around the world. The idea being to give viewers one location to see what the world has to offer. In theory it is a great idea, but in practise a little more difficult. Recent changes on youtube has reduced adsense revenue and written copyright permission must be gained from each country. I will persevere with the idea, but it is a slow riping fruit, so will explore quicker money making options first.
* 2. Set up a charity or cyber beg. Many film projects have gotten off the ground from funds raised on cyber begging sites like kick-starter and indiegogo. And many a ‘charity’ has raised funds for some worthy cause by traveling the world. Personally, I feel very uncomfortable with both concepts. Why the hell should anyone give money to help me travel the world. What do they get out of it? And if I did feel the need to raise money for some cause, why the need to travel the world to do it. Why not just raised funds at home? BUT maybe I need to forgo my uneasy feeling about raising funds with cyber begging sites and explore this option!
* 3. Sell Stock Footage I have a video production friend from New Zealand who makes a nice little side income by selling stock footage on sites like artbeats, alwayshd and footagebank. I’ve avoided this one, it involves shooting video in a way different from my current style (i.e. no handheld footage) Another longterm money earner that I would prefer to not have to do. It would mean changing my whole shooting style.
* 4. Sell dvd’s on amazon with createspace. As an Australian, the only way to get access to the American masses who use Amazon, is to set up an account with createspace but they take a hell of a cut. This is an option also used with success by my New Zealand mate. An option worth trying OR I could explore throwing money into online advertising to direct more traffic to my video downloads on my own website, thus keeping all profits for myself.
* 5. Produce video business profiles while travelling One of my main sources of income in Australia involved producing business video profiles. Without a work visa, I can’t offer a service in many of the countries I visit. But there is no reason I can’t sell a product online in these countries. This product could be charging a business to list on my website and youtube channel. And if that does involve filming at the business, this ‘service’ could be offered free. The benefit for business is they get high search ranking in google for their video because of my channel’s following and my SEO knowledge.
This option is a quick way to make money BUT requires time to market to business and more video production on top of the growing pile of videos I’m yet to complete. It is also less lucrative overseas than in Australia given currency and wage differences.
* 6. Branded Content, business ads. I could sell 30 second slots in my videos whereby as with the video business profile idea, business only pay for the listing, not the service. This would be an easy idea to implement, but may not always be easy given the nature of my content. My videos are not straight out tourism profiles of an area, and it doesn’t interest me to do ‘bog standard’ tourism videos.
* 7. Approach television for travel program funding. Despite my belief that online video is the future, television is still where the money is. I could approach Australian stations ABC and SBS or the travel channel with a travel show concept. This would most likely mean not being able to continue to broadcast footage on youtube and may involve some ‘pigeonholing’ of format. Worth exploring but not feasible as a one man operation. Television likes big crews, particularly the Australian funding bodies which would be involved in the deal.
* 8. Set up a global video business profile network. This is the idea I like the most. Because basically it involves me using my expertise in business profile video production, to help other producers around the world make money. I’ve already explored this idea with a Malaysian video producer, and have other video production friends around the world keen to be involved. I believe I have cracked the code on what works with regard to online video business profiles and I have devised a system that will allow any producer to copy this format. The benefit for business is they also know from the output what type of video they will end up with. Bookings would be made through a single website, prices would be determined on a country by country basis, in agreement with the local producers, and a 20% fee would be added to help maintain the website and cover marketing costs. This concept has already been explored in America, but not in a way that producers name their price. With my concept, everyone wins out.
Looking through the long list of possibilities, the options I have decided to explore RIGHT NOW are; the branded content idea, whereby business can feature a 30 second ad both in my videos and on my channel, and the global business profile video network. I like both these ideas because once they are set up, sales can be done online, I don’t have to do much extra work and they both represent good opportunities for future growth as they become more widely known. The 2nd option also gives me the opportunity to meet other producers as I travel, as happened in Ipoh.
So there you go, all my ideas laid out on the table!
One may ask why give away your secrets, with the chance others could copy them!
Well I have a belief that a lot of the problems in the world are due to a fear of scarcity of resources. That fear leads to people being greedy, hoarding things for themselves.
Now maybe there are too many people in the world, or maybe there are too many at the top of the tree not willing to share the fat around. Whatever the true story, I don’t want to play that fear game, I’m not going to make my life miserable now, to hoard for an unknown future, for who really knows which of us will even make ‘old bones’!
So for video producers, young or old, who also have a desire to travel, feel free to borrow, modify and test any original ideas you get from my own experimentation with exploring ways to make money with video. And if you do have great success, send me a note, love to hear how it all goes.
Mark Shea of Overlander.tv is currently traveling the world, producing travel videos and exploring ways to make money while on the road. With the help of a local Malaysian Video Producer, Raj Singh, he will devise a system that any video producer, anywhere in the world, can use to make money doing videos to promote business.
I have now been traveling for a month and the realities of filming and editing on the road are starting to set in. I already have a huge back log of videos to edit from Bali and I realise I need to change my style, doing videos I can turn out very quickly such as my latest video below.
And I think this is the best way to build up to a full time income as a youtube partner, produce a large quantity of videos, quickly.
An example of a traveling youtuber who is achieving this is JCVdude. Ex- Construction workers Joe and Cindy have made 4,950 videos and have had a whopping 88,249,442 views.
Known as a content farm, they pump out as many as 4,000 videos a day and were making a killing by dominating youtube and google search results with sites like ehow and live strong.
To decide on what videos will get the best results with advertisers, they have devised an algorithm that looks at; the most popular search terms, the most sought after advertising keywords, and the level of competition for these words.
Google recently made changes to it’s search algorithm to try and cut the content farm domination of search. Demand media are said to have taken a 20% hit in their search engine referrals.
In this article I wish to look at five online travel video success stories and offer prospective filmmakers examples of how they too can get paid to travel the world with their video cameras.
Getting paid to travel the world
In 1760 Samuel Johnson said of travel writing,“Every writer of travels should consider that, like all other authors, he undertakes either to instruct or please, or to mingle pleasure with instruction. He that instructs must offer to the mind something to be imitated, or something to be avoided; he that pleases must offer new images to his reader, and enable him to form a tacit comparison of his own state with that of others.”
I believe this quote to also be relevant to travel filmmaking and a fine example of mixing pleasure with instruction are the videos Natalie Tran produced for the BBC owned, Lonely Planet Brand.
Natalie, Australia’s most successful youtuber, was sent around the world to produce short and sweet location videos that have proved to be very successful for Lonely Planet’s youtube presence, increasing their subscriber base from 15,000 to over 40,000, and leading to over 3 million more video views.
As one viewer commented,‘You make boring History Facts sound actually entertaining’
Getting the television series
Graham Hughes had a dream to not only travel the globe, but to also get in the Guiness Book of Records for visiting the most countries in one year without leaving the ground.
For anyone wanting to see the whole world, but afraid to step foot in certain countries like Iraqi, Afghanistan or Somalia, Graham’s blog makes interesting reading. He has so far visited 133 countries breaking all previous overland travel records.
Graham states, ‘There was always one element missing from my dream of travelling the planet: money. Working as a jobbing director and cameraman, I lived in a cold-water flat in the north of Liverpool and never earned enough money to pay tax, never mind pay off my student loan. But I would come to learn that this missing element was nothing more than an excuse to put ‘it’ off for another year. What I really needed to get started wasn’t money, it was a push.
That push came in the manner of a phone call from Lonely Planet Television. A few months earlier I had sold them the rights to a YouTube video of me jumping off the Nevis Highwire Bungy in New Zealand which, as far as I was concerned, gave me an ‘in’. Then I learnt that the BBC had recently bought a majority share in Lonely Planet. If there was a back entrance to get to The Beeb, this was it. So I made this pitch video (scattered with shots from my previous adventures) and sent it to their HQ in Melbourne.
The initial response was what I was expecting – a pat on the head, well done, let’s discuss this no more. But then… a few hours later I got a phone call asking me to come in for a meeting. Luckily for me, I was in Australia for a wedding so that wasn’t going to be problem – the friend who I was staying with lived five minutes walk from Lonely Planet HQ in Melbourne.
The head of Television Development had just one question: is it possible? I slapped my 30 page ‘how to travel to every country in the world without flying’ document on the table and said YES. I had put this dossier together by flicking trawling through the ‘Getting There And Away’ sections from dozens of Lonely Planet guidebooks – libraries are a wonderful thing.
I had done my research, I had proven I could film and present and I had travelled to many of these places before. Add to that the little white lie that I was going to do this anyway, for Lonely Planet it was a bit of a no-brainer.
But this wasn’t a millionaire’s jolly paid for by the license payer: I didn’t get a team following me around in a 4×4, I had no budget for five-star hotels or slap-up feasts – I was on my own, filming myself with the camera held at arm’s length, with a shoe-string budget and my friends and family supporting me along the way.
I already knew that backpacking was nowhere near as expensive as many people perceive, but with the advent of CouchSurfing, it just got even cheaper. Think about this for a moment: imagine you had to pay no rent or had no mortgage. At all. How much money would you save in a year? Enough to eat street food every day for a year? Of course. Enough to travel around an entire continent for a year? Unless it’s Europe or North America, I’d say so. So long as you don’t go nuts on activities or booze, a year of travel can turn out less expensive than staying at home.
So what are you waiting for? As things turned out, the TV series didn’t make me rich, nor did it even pay my expenses, but it DID give me the push I needed to get out there and DO IT. Honestly: that’s the hardest bit.
Winning the ultimate Youtube competition
Peter Bragiel’s pdrop youtube channel first caught my eye because of it’s production values. Peter was one of the first on youtube to raise the bar in regard to graphics, maps and soundtrack. His style really suits youtube, there is an immediacy about it, that makes you feel you are on the journey with him, and anything can happen in the next scene.
Peter recently won youtube’s nextup competition which is a training program that helps up and coming youtubers to make video production their main source of income. Part of the training also entails getting $35,000 to which Peter is going to use to help produce his next series, boating down the Mississippi River.
It sounds like the dream job, independently producing videos for youtube without anyone telling you how to do it.
BUT, as Peter discovered, even on youtube there are limits to what is allowed to be screened.
I would like to return to the wise words of Samuel Johnson, “He that would travel for the entertainment of others, should remember that the great object of remark is human life. Every nation has something peculiar in its manufactures, its works of genius, its medicines, its agriculture, its customs, and its policy. He only is a useful traveller, who brings home something by which his country might be benefitted; who procures some supply of want, or some mitigation of evil, which may enable his readers to compare their condition with that of others, to improve it whenever it is worse, and whenever it is better to enjoy it.”
Honest travel filmmaking informs the viewer of the good and the bad. And in the ideal of free speech, this should not be censored.
Peter made a fascinating video about cockfighting in Central America. Anyone with half a brain, after watching the video, would understand Peter was not sympathetic with the cruelty involved, but just wanted to give an overview of this aspect of local culture.
The video was removed from youtube and can only be viewed on another online video website.
Peter explains,‘As far as my “cockfighting” episode is concerned, YouTube took it down because it was too gory or something along those lines. They straight up removed it and gave me a red flag/strike on my account because it didn’t meet their guidelines.
I have a problem with travel content becoming too much of an advertising game where everything is amazing and beautiful, where in reality “travel” is an adventure which is unpredictable and needs to be broadcasted in the highest of quality. That’s our duty!!’
Producing a viral video hit
Ryan Grassley produces motorbike touring videos on his halfthrottle youtube channel. Ryan is the new breed of filmmaker who does it all himself, filming, editing, the whole shebang.
One of the great things about youtube is the camaraderie that can develop between producers. I’ve got to know Ryan quite well and we are both always discussing how we can do things better.
Ryan produced a video taking the piss out of Harley Davidson motorbikes. He had a feeling such a video could go viral and it has. But I think the main reason it has been so successful is because Ryan worked hard and getting it seen.
Ryan explains,‘Before I uploaded my Honest Harley Davidson Commercial I joined a lot motorcycle forums. Sport bike, Harley, Metric Crusier, Dual Sport, it didn’t matter everyone has an opinion on Harley. So any forum that looked like it had a lot of traffic I joined. Some of them as halfthrottle, others under a false name so the Harley forums wouldn’t know it was me trolling them. I made a few posts saying hello days in advance of the video going online, just to seem more real. When the video launched I had 15 tabs open in my browser all to different forums, and text ready to copy/paste soon as the embed code was ready to go.
Doing this helped me in the obvious way that it got my video in front of a lot motorcycle riders and generated controversy between Harley lovers and haters in the forums. Then something unexpected happened. Several large online motorcycle blogs came across my video in the forums and posted it to their site, and that was when it really took off. When that happened I googled for other motorcycle blogs and sent the link to them.
I spent more time putting that video in places where people would watch it than I did filming and editing it. And it paid off in the days after launch I received 100′s of new subscribers, and after being online a little over a year it has nearly 500,000 views. It’s also one of the first results when people search for, Harley Davidson.’
Doing video profiles for tourism business
I am going to include myself in this list, mainly because I too have the dream to see the whole world and believe I have found a way to get paid to do it.
I recently travelled to New Zealand and through producing business profiles and branded content, I managed to return to Australia with a lot more money than when I left.
Most travel programs on television are nothing but branded content, which can lead to some fairly dull one sided programs, as an Australian comedian recently pointed out.
But I don’t believe it has to be this way. I go about selecting business that are doing unique things so as there is no need to bullshit the viewer. Every business I approach are leaders in their field.
The video I wish to feature is unique in that it is an advertisement, but it is purely documentary in it’s style.
Te Puia asked me to produce a short video that not only explained the cultural significance of their carving school, but also captured the characters of the young men chosen to represent their tribes at the school.
The internet and youtube have offered filmmakers an avenue by which they can not only find a worldwide audience, and get viewership that television programs can only dream of, but also provide a substantial passive income stream via advertising revenue from the ads placed in and around their videos.
The ball is in your court, be proactive, go forth and film the world!
So how does a tourism region produce a video that rises above the 48 hours of video uploaded to youtube every minute, and harness some of the 3 billion eyeballs watching each day?
Australian travel video producer Mark Shea outlines how to run a successful online video campaign using Australian Tourism and Travel examples
There has recently been some negative press in Australia with regard to how Government Tourism bodies spend the $500 million allocated to them, to market the country.
As someone who has been involved in youtube and online video since their formation, and experienced some viral video success, I would like to inform tourism organisations and business, how best to use youtube as a marketing tool.
I closely follow video tourism campaigns from around the world and more often than not, see big budget productions sink to the bottomless pit of the youtube sea.
So how does a tourism region produce a video that rises above the 48 hours of video uploaded to youtube every minute, and harness some of the 3 billion eyeballs watching each day?
“And – dear lord – have you seen the ads? The ‘come to Australia’ ads. OH. MY. GOD. They give me visions of entering the Australian Tourist Board Marketing Department to find a room filled with baboons wistfully daubing the walls with their own faeces.”Graham David Hughes, Adventurer/Filmmaker who set a brand new Guinness World Record™ by visiting 133 countries in one year without ever leaving the ground.
A music video is not tourism marketing.
I recently produced a video for a restaurant in Port Douglas, Queensland, an area that relies heavily on tourism.
Both the business owner and l watched the Port Douglas marketing video produced by the local official tourism organisation. About a minute in, we both lost interest, moving on to something else.
The video looks great, with every shot looking like it came out of a tourist brochure. BUT, if people want beautiful beaches, rainforest etc, they have 100′s of locations like Port Douglas to choose from. AND, with the current price of the Aussie dollar, places that are much cheaper!
Producing a tourism promo that is nothing more than a music video, fails to recognise the important historical formation of youtube as a cultural phenomenon.
Youtube started as a vlogging platform, with people using whatever camera they could get their hands on to upload video. Viewers accepted the degraded video images in this egalitarian new world.
The message became more important than a film school education. For the first time anyone could be a filmmaker and find an audience.
Vlogging changed the media landscape. Viewers now expect honest appraisals and opinions.
A traditional television ad simply does not work on youtube, and if you don’t capture the attention of your audience, by engaging them, they simply click on to the next piece of entertainment.
Jean-Paul Toonen of T36 Media informed me of a study by the University of Leuven (Belgium) that found many marketeers traditionally make the mistake of only using video as a medium of evidence. They believe that if they show the local qualities of a region, it’s superior scenery and sunny beaches, then the viewers will be convinced. But this footage only proves the existence of these hotspots. And not the effect of relaxation, happiness and entertainment. The audience is only convinced by honest testimonials and authentic interviews, in combination with action in the picturesque local environment.
The research lead to the production of a highly successful campaign based on testimonials about living in the Limburg province. Jean-Paul Toonen informs, “Each film focused on one inhabitant from this region and shows their life (work & private) in active shots and scenes. This person is interviewed and tells us about their quality of life.”
So try and work out what differentiates your region from every where else. And find people who can express these key points with intelligence, humor and conviction.
Local Celebrities are Nobodies on Youtube.
Youtube has it’s own star system, based on a channel’s subscriber base and number of video views.
Each channel caters for a particular demographic. Age, sex, country of origin, can all be monitored via youtube’s ‘insight’ statistics.
Unfortunately tourism bodies don’t seem to understand that a local celebrity, such as a retired local league footballer, has no credibility on youtube. The campaign below would have been better off finding an urban family representing their main demographic and feature them exploring the landscape.
Let me give you a recent example. ‘Visit NSW’ recently employed Matilda Brown to produce a number of music videos masquerading as tourism promos.
Who you may ask is Matilda Brown?
Well, Matilda is the daughter of actor Bryan Brown and Rachel Ward. And this fact was promoted as a big marketing plus for the campaign.
If you live in Australia, and are over a certain age, you have probably heard of Bryan and Rachel. But for the rest of the world and youtube community Matilda, despite having studied filmmaking, is a nobody.
This campaign is the antithesis of what youtube represents, a place where anyone can become a star, regardless of their background!
I think the message in the video below is, ‘Don’t eat the mushrooms!’
Lonely Planet, now owned by the BBC, had the foresight to understand their monolithic faceless persona, and went about seducing someone from within the youtube star system, to represent their demographic.
They sent Natalie Tran, Australia’s most successful youtuber, around the world to produce short and sweet location videos that increased their subscriber base from 15,000 to over 40,000, and led to over 3 million more video views. So much do Lonely Planet rely on Natalie to grow their channel, they even use her name in their title keywording!
So if Lonely Planet understands how youtube works, one may ask, why can’t Australian Tourism Bodies?
I think half the problem is there seems to be no accountability for failure. Tourism bodies also don’t seem to understand how cost effective online video can be, basing their budgets on more expensive television advertising models.
In some instances, as with Tourism Victoria, a job is not put out for tender, unless it’s budget is over $150,000.
So for their recent Villages of Victoria ‘music video’ campaign, the video producers were not chosen based on online video success or pricing, but on some more mysterious selection process.
After nearly a year online, most of these videos have only garnered a few hundred views. Each video cost a whopping $10,000, three times industry pricing for a 2 minute online video.
Youtube is owned by Google, so when videos underperform like with the ‘villages’ campaign, they don’t get found on Google.
The Falls Creek video, for example, has currently only had 255 views after 12 months online. Tourism Operators have every right to question Tourism Victoria, when amateurs with cheap handy cams, manage to produce videos that perform better in keyword search! The video below doesn’t even make the first page of search for the term ‘falls creek’.
Make it real
Youtube is a very different beast from the high budget world of television advertising. The audience decides what rises to the top and spending big on a large film crew, may not always be necessary.
Most of the successful channels on youtube are produced by multi-skilled individuals who perform all aspects of production themselves. Viewers smell hubris and advertising a mile away and have grown use to videos that look different from television and films!
The short online video format is a challenging artform and anyone hired to produce your online campaign should already have a strong track record in this arena and preferably bring their own audience.
My experience has found personable truthful appraisals using real people work! Story line is more important than bokeh! And if you do produce expensive films that look amazing but don’t outline the key points that differentiate your region from everywhere else, don’t be surprised when they sink down the plughole of online obscurity.
One of worst and most wasteful examples of tourism video marketing is the $7.3 million ‘Daylesford, Lead a double life’ campaign. For those who know nothing about Daylesford, the video paints a confusing picture, tripping between today and yesteryear, and not really telling the viewer anything about the area!
Oh yes, it’s all very artistic, but with a very average views to dollars spent ratio, it’s a rolled gold failure! So far it has cost the taxpayer roughly $600 per video view, which may well be a youtube record!
More than just a video
Youtube has become a very competitive arena, with both professionals and amateurs vying for global views. Uploading a video is only half the battle.
Keywords, social media promotion, community participation; all these marketing tools require time and patience. Ensure some of your budget is allocated to making sure your video gets found.
So to sum up;
*define the key points that differentiate your region from other regions,
*find someone locally, or from the youtube star system, to communicate these key points, and
*produce a short, entertaining, informative, story-based video that is keyword optimised, and syndicated across various social media channels.
Author Mark Shea runs Overlander.tv, Australia’s most subscribed and most viewed travel channel on youtube and one of youtube’s most popular travel channels. (Statistics from June 14th, 2011)
Mark Shea is an innovative Australian filmmaker who for the past 10 years has produced travel documentaries from around the world.
His unique style explores regional cultures by ‘meeting the locals’.
On July 24th 2011 he sets off on a new journey, starting in Bali, with the goal to travel ‘overland’ to each continent.
Exploring Digital Nomadism and Lifestyle Design, he will produce videos while on the road and aims to survive solely on passive income made from his online ventures.
Countries visited so far:
*Indonesia *Singapore *Malaysia Mark has been travelling for 196 days 18 hours 46 minutes 9 seconds
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